Features

Preview : East Project, 5th October 2018

George Smeddles, Russ Yallop and Acid Kids will feature at the brand showcase

Formed by Adam Gill and Ben Lyons (Disko Trooper) back in 2010, East Project have since become a recognised record label & event showcase in their spiritual home of East London. The pair originally met back in 2005 through the city’s DJ circuit, where Ben held a residency at the in-demand after party at the time; Formulate. The years that followed saw their journey into the industry begin to bloom, throwing event showcases in Brick Lane and soon after leading to the formation of East Project.

The brand’s inaugural event was held in Hoxton at Roadtrip. With Rob Mello headlining, their intentions were clear from the outset; showcasing raw underground talent. Years later and the brand has hosted the likes Richy Ahmed, Miguel Campbell and Denney at some of the capital’s house & techno hotspots, including 93 Feet East and Cargo.

2014 saw a pause in the brand’s event programme, with personal commitments taking priority. However, this was by no means the end of EP, with the shift in focus leading to the birth of East Project as a record label. Lindsey Matthews, Matt Fear and Rough Cut have all since featured releases on the label, with DJ/producer LA Sam managing the brand’s A&R, helping to uncover the scene’s freshest new talent.

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Fast forward to 2018, and East Project are set to reignite their label showcases with a bang. Returning to their roots, with the East London location still to be announced, will see Hot Creations regular Russ Yallop and Resonance records co-owner George Smeddles headline the showcase, alongside residents and guests. With the ingenious production of George Smeddles which has been lighting up all over the world and the infectious energy Russ Yallop behind the decks, there’s no doubt this will be a showcase to remember.

Tickets available here.